WORN, LOVED AND FULL OF STORIES
Like a cherished journal, each piece carries the marks of time—softened by wear, enriched by memories, and etched with the quiet beauty of a life well-lived.
More than adornment, our jewelry is designed to become part of your personal archive. Every piece is a chapter in the wearer’s own Gilded Diary—gaining depth, beauty, and meaning with each moment lived. Not just jewellery, but a story unfolding, one memory at a time.
The Founder
Hi, I'm Trixie
I started By Invite Only in 2009 — not with a business plan, but with a personal frustration. Growing up with sensitive, eczema-prone skin, I struggled to find jewellery that was both beautiful and kind to my skin. Back then, affordable pieces that were nickel, lead and cadmium-free were hard to find and I couldn't afford fine jewellery as a young adult.
So I made my own. What began as a hobby — crafting pieces for myself and friends, selling at weekend flea markets with just S$500 from pocket money — grew slowly into something I never imagined.
To date, I still handle design & production. Every piece is designed in-house by me and my team. Every design is a deliberate creative decision, made with intention and care.
BY THE NUMBERS
BUILT ONE PIECE AT A TIME
793,526 +
pieces sold worldwide
S$500
where it all started
50+
#BIOTeam members
100%
self-funded and organically grown
Made with care
Our Guiding Principles
By Invite Only was born from a personal frustration:beautiful jewellery that wouldn't irritate sensitive skin. That founding principle shapes every decision we make — from the materials we choose to the factories we work with. Every choice we make is made with you in mind.
Why customers choose us
By Invite Only was born from a personal need: beautiful jewellery that is kind to sensitive skin, honest about what it is, and designed to be part of your everyday life.
Safe for Sensitive Skin
Free from nickel, lead and cadmium — the most common irritants in fashion jewellery. Designed from the very start for skin like mine: sensitive, eczema-prone, and deserving of something beautiful.
DESIGNED IN-HOUSE
Every piece is conceived and designed by our own team — never ordered from a catalogue. Each design is a deliberate creative decision, made with intention and care for the person who will wear it.
CRAFTED TO BE CHERISHED
Our pieces are made to be worn close and kept with care. Like any cherished thing, they reward the love you give them — and grow more meaningful with time.
4.8
from 11,000+ verified reviews