
Our Brand
By Invite Only
At the very core of By Invite Only is you.
Jewellery goes beyond accessorising. It’s the little details, the gold accents, the shine of diamonds. It’s looking in the mirror and loving your reflection – and even when you don’t, we’re here with a little gold and shine to light the way.
By Invite Only was founded in 2009. We’re based in Singapore, where we continue to grow in numbers, working towards the goal of being a jewellery brand loved by you.
OUR MISSION
OUR STORY IS YOUR STORY
We want you to look and feel like the best version of you – whether you’re a university student about to start their very first internship or a mother to two teenagers! We’re all about building your identity and strengthening your confidence – whoever you are, wherever you are.
We want to be your number one. We want to be there when you need a little encouragement, or a little styling advice.
We want to be there when you need a gift for a loved one (you included!), knowing By Invite Only will never disappoint.
We want to be there when you hit your next milestone, when you want to reward yourself with a little bling.
Every occasion, every style, every you – By Invite Only is with you every step of the way.

OUR GUIDING PRINCIPLES

SAFE FOR SENSITIVE SKIN
All pieces are made without the toxic 3: nickel, lead, and cadmium. These are often culprits of skin irritation. Shop with confidence knowing that our pieces are safe for adults and children alike.

ENGAGED WITH ETHICAL FACTORIES
Only factories that are members of the Business Social Compliance Initiative (BSCI) are engaged. This initiative ensures that they are involved in practises that respects human & labour rights.

COMMITTED TO SUSTAINABILITY
All shipping emissions that contribute to climate change are neutralised. All carbon offset funds are invested in sustainability initiatives to counteract the environmental impacts of shipping

OUR FOUNDER
TRIXIE KHONG
I’ve always loved the idea of jewellery as a form of self-expression, an extension of ourselves that embolden and empowers.
When I founded By Invite Only, I built the brand with the idea of creating treasured pieces you could reach for whenever you wanted.
Whether you’re off to work or at brunch with your closest friends, I want our jewellery to spark confidence and celebration – all while you look and feel the best version of you there is.